The Most Disruptive MBA Startups of 2021: Fit For Everybody, MIT (Sloan)



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Industry: Fashion technology

Name (s) of the founding student: Laura Zwanziger

Brief description of the solution: Fit for Everybody helps womenswear designers improve the fit and size of clothing by outsourcing womens measurements and providing size analysis to designers through our design platform. At the same time, we provide buyers with tools to take their measurements and learn how to buy better from current offers.

Funding dollars: $ 25,000 to date, target of $ 2 million raised by December

What prompted you to embark on this adventure? During the first semester of my MBA, I started having conversations with my network and then contacts of contacts. We not only discussed the issues facing the garment industry and the future of fashion at a high level, but also the daily challenges that designers and factories face that impact the whole. Our solution was born from the needs that arose during these conversations.

What has been your greatest success so far with venture? We have acquired 3 clients, including a pilot with a major New York brand.

How has your MBA program helped you move this start-up business forward? MIT Sloan’s MBA program is largely based on team projects for most courses. I have worked on Fit for Everybody in almost every course over the past year which meant I had a huge network of very smart people working on various aspects of the business while we were still in phase. ideation. These advancements helped our team reach a point where we were accepted into the MIT Delta V Accelerator. Delta will continue our progress to a point where we are now fundraising and building our flagship product.

Which founder or entrepreneur inspired you to start your own entrepreneurial adventure? How did it prove to be motivating for you? Carly Bigi from Laws of Motion is someone who inspires me a lot. Seeing her successes as she grows up with Laws has been very exciting and motivated me to start working on my startup.

Which MBA class was the most valuable in building your startup and what was the biggest lesson you learned from it? Building teams has been the most valuable starter class for me. In developing an early team, lessons in how to talk about difficult topics have been so invaluable in maintaining positive working relationships with current and past team members.

Which teacher has made a significant contribution to your projects and why? Carly Chase has been a wonderful advocate for me in launching Fit for Everybody. She made connections and made recommendations and was a tremendous sounding board for tackling the challenges of starting a business.

What is your long term goal with your startup? In the long term, Fit for Everybody’s mission is to improve the efficiency of the apparel supply chain, from design concept to buyer for a more sustainable fashion future.

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